New Year, New Goals, New Ambitions!

The start of 2026 is the perfect moment to pause and reflect on what we truly want to achieve, both professionally and personally. At Booking Experts, growth and ambition are at the heart of everything we do. That’s why we asked our colleagues one simple question:

What is your ambition for 2026?

From international career goals to small but meaningful personal milestones, here’s a look at some of the ambitions our team members want to achieve in 2026.

Sanne – Learning & Development Specialist

"Our ambition is straightforward: to elevate L&D by expanding the team and establishing ourselves as a key, trusted resource within the organisation. Last year focused on laying a robust foundation, and this year we will fully capitalize on that groundwork.''

''We have some really exciting developments coming up regarding personal growth: structured job frameworks, tailored career paths, skills & development insights, and targeted content and training. So stay tuned 👀🤩"

"My personal ambition is to maintain a healthy work-life balance, ensuring I rest at the right times and focus on a lifestyle that supports me both personally and professionally."

Rick – SEO Lead

"Creating a Booster linkbuilding network to generate strong SEO/GEO value and relevant traffic for our customers, while also spending more quality time with loved ones and training to run a marathon in under 2:50."🏃‍➡️

Amber – Product Manager PMS

"By the end of 2026, I want our PMS to be recognized not just for managing a park's back-office efficiently, but also for making every guest feel like a VIP from booking to check-out."✅

Bouke – CMS Website Specialist

"By the end of this year, I plan to design a website that stands out as an example of excellent web design and becomes a long-term reference for potential customers. 

Personally, I want to take my band more seriously and perform a full two-hour solo show with original music by year’s end."🎸

Casper – Content Marketer Benelux

"For me, ambition means strengthening the Booking Experts brand and growing its reach in a strategic, scalable way, together with a marketing team that tells a clear and consistent story.

On a personal note, I’m excited to finally finish the renovation at home and enjoy some well-deserved rest outside of work." 🛠️

Dave - Director at ParcVu powered by Booking Experts

"In 2026, I want to continue deepening my knowledge of the Booking Experts product and support the team in further strengthening the onboarding experience for our UK customers. At the same time, my ambition is for ParcVu and Booking Experts to keep growing and to be recognised as a market leader in the UK, across Europe, and beyond. And yes: I’d also really like to finally win a game of ping pong in Enschede in 2026! 🏓

Outside of work, I’m focused on spending more quality time with my family and getting out on my mountain bike more often."

Céline – Business Development International

"I want our brand to be recognized as a reliable and robust player in international markets. 🌍 Personally, I hope to obtain double nationality (lots of paperwork!) and, if time allows, get married (even more paperwork!)."

Lot – Customer Success Specialist

"In 2026, I want the Customer Success process to run smoothly for all new customers and as many existing customers as possible. I also want to grow in my role and help the CSM team improve how we work together. 

On a personal level, I plan to start a course to become a basic orthomolecular nutrition advisor. I’m really interested in how nutrients and minerals affect our bodies and want to learn more about it."🥗

Cem – HR Specialist

"As we continue to grow internationally, my ambition is to make everyone feel like a true part of the organization, keeping our team spirit strong across all countries."💚

Maureen – COO

"By the end of 2026, I want to lead a CSM meeting in French 🇫🇷 and implement a scalable structure for the Customer Success Team across our international offices.

I also aim to earn all the necessary certifications to operate a large leisure vessel anywhere in the world."🛥️

As you read, keep in mind: at Booking Experts, ambition comes in many forms: building strong teams, expanding internationally, creating exceptional products, and pursuing personal passions alongside professional growth. 

Let’s make 2026 a year of growth for our teams, our products and ourselves!💪